Rio Dulce is a hurricane hole for cruising sailors. It's also a great place to hang. Here is a concept development for the Tortugal River Lodge.
Pine Cone Pilsner
The name for this beer reminded me of when I was a kid and would get shipped off to camp for two weeks in the summer. I wanted to convey the colors and feel of my memories.
La Jolla Lager
In this beer label I wanted to capture that lazy day end-of-summer feeling when the light becomes more mellow in the late of the day.
Corporation for Public Broadcasting
The Corporation for Public Broadcasting—I get it that they have that 1960's circle thing going on. So here's my rebuild of their existing logo.
Thistle Thatch Roofs
It's not everyday you get to build a logo for a thatch roof company. Since the thistle is part and parcel of Scottish life, what better to represent another part of traditional Scottish life?
It is always a treat to live in paradise—and what better symbol to use than the bird-of-paradise?
My strange sense of humor just wants to say these wines come in long-neck bottles (groan). The client wanted his labels to stand out, so these are silk screened directly on to the bottles.
Concept in development
Regional Financial Services company
The client wanted to convey that financial well-being requires long-term nurturing, much like a small seedling.
Catalina Air Harbor
A charter air service to Santa Catalina Island from Long Beach, California.
Nationwide freight delivery company
This logo is big and it's bold; exactly what you want on a rig forty plus feet long. You can find this logo all over the country, but if you want to see it, you'll spend a lot of time driving the interstate system.
Crouse Consulting does internet site reviews for large corporate websites. Want to be certain your website really delivers what you promise? Call these guys now!
Reality television show
This is a show featuring those guys and gals who deliver your multi-million dollar yacht to anyplace in the world. Always wanted to read the NYT in the harbor in Portofino.
This foundation was established to provide support for first responders.
Ocean Preservation Trust
An avid wooden boat kinda-guy, I always am happy when designing for worthy ocean-related programs.
A classy logo for a company that does a lot more than mow grass and trim trees.
On-line local news blog
I've always had a fascination with cartoon spots from the 1940s: well-drawn and often funny beyond belief. Here I've put them together to create a story-line.
Wine label for friends
Always good to have friends in the wine biz. I don't know how many cases they produce, but this '14 Pinot Noir is what they have to be holding in their hands to get into my home.
Preliminary logo concept
Hell-on-wheels is 500 mph. Don't think my roadster is gonna do it.
Alternate logo concept
More abstract, this concept picks up the colors and the horizontal feeling of the flats.
Logo for a classic Charter Business
Trumpy motoryachts were the yachts of tycoons and presidents. I used classic "swashes" to connote elegance. The left one is the classic Trumpy scroll found on the bow.
Not every logo has to to be complicated. Here's proof that a simple graphic can be a powerful representative for a business's purpose.
A logo created solely as a demonstration for one aspect of logo design. Read more on my Linkedin page.
Business process consulting firm
Ornaments were a traditional part of the typographer's craft back in the 1900s. Here, I take one I particularly like and turn it into a client's logo.
Construction Engineering Company
The idea here is to communicate a solid presence as well as enduring timelessness. Looked at a lot of gryfins from history and then created this one.
For a small company setting up pharmaceutical protocols and manufacturing processes.
What could be more appropriate for high-end clothing & accessories stores? I first saw this typeface and I knew that I would be one day be using it in a design. Notice the "oq" ligature.
Reality television production
Boy, do I have good friends! This graphic (perhaps not really a logo) was created for a friend and master chef who has cooked for four U.S. presidents.
Tool & Die Company
Created this logo for a company's website. And here it is in 3/4" thick aluminum! Just out of their water-jet cutting machine—you can still see the water dripping off it.
Medical Process Consultants
Custom hot rot builder
Flames, flames, glorious flames... nothing says street rod like well drawn flames. There's no doubting what these guys do. Vvvrrrrooooommm!
Reality television show
Tugboat guys are like the cowboys of the old wild-west. They do amazing (and sometimes dangerous) things. This is real seat-of-your-pants stuff. Check out the positioning statement as well.
Steve has been my go-to photographer of choice for more than a quarter century. Check out his website: stevejostphotography.com
Logo for a high-end custom car
Well, it's supposed to be a '39 hot rod… but when was the last time you saw one with a brand spanking new Aston-Martin V12 in it?
Check out the ligature between the "m" and the "a.' Also, I gave the "o"s those frizzy little tops that make them look like, well... tomatoes.
the Ocean Institute
Nationally known for its marine science, environmental, ocean education and maritime history programs, they teach more than 115,000 students & 8,000 teachers annually.
This client is an executive with Honda. He needed a logo that would address the growing "tuner-car" market segment. Simple logo is made from only typographic elements.